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Markets
Technology

The Problem with Traditional Avails Systems

In the rapidly evolving film and TV industry, efficiency and speed are everything. Yet, the tools many companies use to manage content rights and avails have barely kept pace. Whether relying on traditional rights management software or unwieldy spreadsheets, media professionals face a universal set of challenges that slow down operations, limit sales opportunities, and create manual work for teams already stretched thin.

At Molten Cloud, we work closely with industry professionals across six continents to reimagine what’s possible in media operations. Our platform doesn’t just digitize old workflows - it transforms them. By unifying rights, royalties, and content management into one seamless ecosystem, Molten Cloud empowers media teams to manage avails in a way that’s faster, more accurate, and more strategic. Here, we break down the most persistent issues in avails management and show how Molten Cloud’s avails tool is designed to overcome each one.

1. It Takes Days to Create Avails

One of the biggest bottlenecks in sales cycles is the time spent preparing avails. Teams often spend weeks piecing together metadata, availability windows, screeners, and other critical information from disparate sources. While legacy rights tools may assist, they often lack flexible reporting, resulting in manual work. You may find yourself still copy-pasting data to complete the job.

Our Solution: Molten Cloud centralizes your rights, royalties, and content data into a unified system. With our advanced search capabilities and flexible templates, creating avails becomes seamless. Your data is always at your fingertips, eliminating the need to track it down. Advanced filters let you drill down by genre, territory, or availability window. When it’s time to export, avails are instantly populated into your chosen template, saving you significant time and effort.

2. Inability to Answer Buyer Questions Quickly

Imagine this scenario: you're at a film market with meticulously prepared avails, but a buyer’s query isn’t covered in your sheet. The usual response? A frantic call to colleagues or a deep dive into files back in the hotel room. Either way, you’re left scrambling, and your buyer is left waiting.

Our Solution: With Molten Cloud’s hyper-granular search capabilities, you can address even the most nuanced buyer questions in real-time. Whether it's genre, territory, language, or unique contract terms, you’ll be able to provide precise answers without missing a beat.

3. Outdated or Inaccurate Avails

In the fast-paced environment of film markets, knowing exactly what has been sold is crucial. Legacy tools or spreadsheet-based avails often lead to confusion, double-selling, or misrepresented availability.

Our Solution: Molten Cloud prevents double-selling with automated checks against deal tracking, contracts, and rights data. Dynamic avails sheets ensure that any changes in availability are reflected in real-time. These avails can be presented as interactive web pages or exported to PDF/XLSX, maintaining accuracy while ensuring you’re always up-to-date.

4. No Way to Monitor Renewals

Keeping track of expiring contracts or available second windows can be a daunting task with manual systems or outdated rights tools. Renewals can be missed, impacting potential revenue and long-term deals.

Our Solution: Molten Cloud offers integrated rights and contract management, enabling proactive monitoring of expiring content and potential second windows. Automated notifications ensure that you’re always aware of upcoming renewals, helping you maximize the value of your library over time.

5. Avails Lack Visual Appeal

Let’s face it: when time is tight, avails often sacrifice aesthetics for speed. However, the presentation of avails is crucial - they are often the buyer’s first introduction to your content, so they need to make an impression.

Our Solution: Molten Cloud allows you to generate sleek, branded avails in multiple formats, from QR codes and dynamic websites to PDF and XLSX files. With just a few clicks, you can produce professional avails that include all relevant data - even screeners - ensuring your content shines in every pitch.

Transform Your Avails

Avails management is often seen as a tedious, time-consuming necessity - one that’s traditionally fraught with manual errors, outdated information, and frustrating delays. But it doesn’t have to be this way. With Molten Cloud, you get more than a tool; you gain a strategic advantage that transforms avails from a bottleneck to a driver of sales growth. By centralizing all your data and enabling real-time updates, Molten Cloud ensures you’re always prepared, whether at a film market or on a sales call.

Our mission is simple: empower film and TV professionals to manage their rights, royalties, and content more effectively. By automating the complexities of avails, we free up your team to focus on what matters most - closing deals, building relationships, and growing your business. Are you ready to elevate your avails management? See Molten Cloud in action - meet us.

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