A buyer approaches your booth at the film market, wondering what you have available for Germany. Without missing a beat, you slide them a beautiful page of QR codes, divided by territory. With a quick scan on their phone camera, your German avails sheet opens right on their phone screen. It’s genius. Your content gets in front of your buyer in mere milliseconds, and better yet, it positions you as sleek, polished, and modern. Impressive.
Why doesn’t everyone do this? If you work in the wild world of film distribution then you already know the answer. Preparing avails for a film market takes FOREVER. Let alone the process of generating QR codes, positioning them on a sheet, and figuring out how to link them to various avails exports. Who has time for all that?
Molten users do.
It all started when Jack Campbell (CEO, Jackrabbit Media) joined Barrett Dungy (CEO, Urban Home Entertainment) and Arjun Mendhi (CEO, Molten Cloud) for a panel on getting the most out of the American Film Market.
Because Jack can easily generate sleek avails sheets on Molten Cloud, he had the bright idea to go a step further and link his avails to QR codes to expedite buyer conversations at the market. Inspired by his ingenuity, we took it one step further. Our engineers got to work, and not long after, we unrolled QR avails.
Though Molten Cloud was able to cut out a lot of the leg work of avails generation before, today we cut out even more manual labor by enabling QR code generation right from the Molten Cloud platform. In just a few clicks, a Molten Cloud user can generate a sleek collection of QR codes for each territory you choose, on a custom-branded one sheet.
Curious what this looks like? You can download a sample of Molten’s QR Sheet and other avails here.
