Overview: The Role of Watermarks
In the ever-evolving film industry, safeguarding intellectual property is paramount. With the rise of digital distribution, protecting assets like screeners from unauthorized distribution is not just a precaution, it's a necessity. This brings us to the pivotal role of watermarks in safeguarding these valuable assets. While watermarking screeners is a well-known practice, the effectiveness of various methods is less understood.
The Problem with Standard Watermarks
When it comes to protecting screeners, most industry professionals are aware of the basic concept of watermarking. However, what is less known is the varying degrees of security offered by different watermarking techniques. Standard watermarks, applied like a filter over the content, are surprisingly vulnerable. With minimal technical know-how, one can easily find methods online to remove these watermarks, making them almost redundant as a security measure.
Burnt-In Watermarks: The Gold Standard
Burnt-in watermarks set the gold standard in screener security. Unlike superficial overlays, burnt-in watermarks are integrated into the very fabric of the video file. They work by replacing original pixels of the video with the watermark's pixels, making it an indelible part of the screener. This method ensures that the watermark remains intact, irrespective of the level of technical expertise of the person attempting to remove it.
The Burnt-In Challenge
While their superiority is clear, burnt-in watermarks are not widely used due to their complex and time-consuming nature. The process involves scanning and altering each pixel, which can be a time-intensive task. In an industry where timing is critical, especially when presenting screeners to potential buyers, any delay can be detrimental.
How We're Changing the Game in Watermarking Technology
This is where Molten Cloud steps in, addressing the key challenges of burnt-in watermarking with innovative tools. Our engineers have pioneered new technology that facilitates the embedding of burnt-in watermarks in real-time as the screener is streamed. This innovation eliminates the usual delay associated with the process, offering immediate readiness without compromising on security.
Moreover, Molten Cloud's flexible system allows for the creation of custom watermarks, allowing you to embed a watermark of your choosing onto your screener. Or even embed a watermark custom to each screener, or custom to each time a screener is shared. This feature not only enhances security but also provides a personalized touch, reflecting the unique identity of your organization.
Embrace the Future of Screener Security with Molten Cloud
While watermarking is a fundamental step in protecting your screeners, your choice of watermark makes a significant difference. Burnt-in watermarks offer unparalleled security, and with Molten Cloud's innovative technology, they are now more accessible and practical than ever. As a producer, film distributor, sales agent, or aggregator, leveraging Molten Cloud's advanced technology is a smart move towards safeguarding your content effectively and efficiently. Interested in safeguarding your assets with the utmost privacy and security? Read about other layers of screener security on Molten Cloud.
